10 Reasons To Not Use A Free Website Builder

Joseph PoirierSEO, Websites

Why using a free website builder is simply a bad idea.  Believe me folks, I understand – the idea of creating a “free” website is tempting – especially to a small business owner.  With so many companies out there today offering simple ‘drag and drop’ website building platforms, and the seemingly high cost of hiring a professional to custom build your website, it seems like a good alternative.  … Read More

Polls Are Back On Facebook!

Caitlin ThayerSocial Media

We. Are. Excited! Back in the day, using Facebook polls on a Page were a fun and easy way to engage with followers. Then Facebook got rid of the feature for Pages, but kept it in Facebook events. Polls were one of our favorite features on pages, so we were pretty sad when this happened. BUT! Facebook polls are back and … Read More

Questions To Ask Before Hiring A Web Developer (Even Us!)

Joseph PoirierWebsites

Nowadays, “web developers” are popping up everywhere. Everyone has a friend or a cousin who builds websites. Be wary of someone who says they “build websites” when all they’re actually doing is using a site like Wix, Squarespace, or Weebly. We know those tools make it easy to get a website up and running, but they’re not the best option … Read More

How And Why You Should Use The Facebook Debugger Tool

Caitlin ThayerSocial Media

Facebook recently removed the feature which allowed Page Admins to make edits to the link they shared, as part of their crack down on click-bait articles. If you’ve noticed this and you’re frustrated, don’t fret! The Facebook Debugger tool is a help site you can use to update links for websites that you manage. Editing link data was a helpful … Read More

Best Platforms For Email and E-Newsletters

Joseph PoirierEmail Marketing

All businesses should be using an email service if they’re going to send communication out to an email list. There are many to choose from, so we’re highlighting the three best platforms for email that we’ve used. Not only will an email platform help keep your email list organized and clean (they clear out bad email addresses and bounces), but … Read More

How To Build A Social Media Strategy That Works For You

Caitlin ThayerSocial Media

A question for you – did you start your company without a business plan? I’m guessing you didn’t. You took the time to think about why you were starting that business, and how you were going to pull it off. You thought about how to grow in a sustainable way, and what your goals were for your company. Hopefully you … Read More

You Just Launched Your Website… Now What?

Joseph PoirierSEO, Websites

Congratulations! You’ve just launched a shiny, new website and you’re sitting back waiting for the flood of customers to come in. Unfortunately, it’s going to take a little while for that to happen, and there are a few more things you need to do. We’ll walk you step-by-step on 3 things you should do right now for your website. 3 … Read More

How Often Should You Post On Social Media?

Caitlin ThayerSocial Media

“How often do I need to post on social media?” is a question we get a lot, from all of our clients. The optimal number of posts will be different for every company, but over the years we’ve narrowed it down for each platform to what we consider to be the “sweet spot”. This Is How Many Times You Should … Read More

What Is SEO? Understanding The Basics of Search Engine Optimization

Joseph PoirierSEO

SEO stands for Search Engine Optimization. To put it simply, SEO is a process for getting more traffic to your website. When you’ve done a search for something online, did you ever wonder why certain websites are at the top of the list, and others aren’t? That has to do with Search Engine Optimization. Those websites at the top of … Read More